ICON Multimedia, and its technological partner, Nort Consulting, have just deployed its solution DENEVA for enhancing the communication strategy of the Santiago Rey Fernández-Latorre Museum, under the authority of La Voz de Galicia Corporation.
In a context of a 1200 square meters exhibition room, the Santiago Rey Fernández-Latorre Museum has around 5000 newspapers and magazine samples, and also 38 printing press machines that define the background of the Museum. It is located in the industrial area of Sabón (Arteixo, La Coruña), at La Voz de Galicia Corporation headquarters.
This museum digital deployment is unique in its range because of the recovering of such a huge number of media press headers from different places around the world. From the Otago Daily Times (1/3/1881), daily newspaper from Australia, to the Acción Gallega, a release founded by Basilio Álvarez, icon of the Galician farming press.
The official opening of the DENEVA deployment took place last October 6th, during the celebration ceremony of the Press Prize Fernández Latorre, with the presence of His Majesty the King Felipe IV, the Minister of Development, Ana Pastor, and the President of Xunta of Galicia, Alberto Núñez-Feijoo, among hundreds of other celebrities from different social spheres, of both Galician and Spanish.
The project installation consists in a large format andscape touch display, located in the entrance area, and 10 multitouch devices, 23 inches, based on Android, that lets the user know the interactive multimedia information of each element of the Museum, offering a so spectacular experience.