DENEVA PIDS on Tel Aviv’s Green Line Tram

ICON Multimedia has been awarded the contract to implement its DENEVA Passenger Information Display System (PIDS) on the Tel Aviv Metropolitan Tram’s Green Line, managed by the Metropolitan Mass Transit System Ltd (NTA). This project, carried out in collaboration with Alstom, will significantly enhance passenger experience through cutting-edge technological solutions.

The centralized communication solution will be integrated into various LED display formats placed on platforms, lobbies, and in videowall formats across the 62 stations of the Green Line, which will span 39 kilometers and connect various key areas of Tel Aviv. This will ensure that passengers receive clear and real-time information about tram schedules, service announcements, and other important communications. The line is expected to open in the first half of 2027.

One of the major challenges of this project is the integration of DENEVA with the subsystems of the Israeli Ministry of Transport (MOT), along with the centralized PA system. These integrations are crucial to ensure that the information provided to passengers is accurate, timely and secure. Additionally, they will contribute to the vision of a more connected city by improving connectivity between different modes of transport such as buses and trains. This will not only optimize travel times but also enhance urban mobility. Close collaboration between ICON Multimedia, Alstom, and the Israeli Ministry of Transport will be essential to overcome these challenges and deliver an integrated and efficient public transport system.

ICON Multimedia awarded at the Innovators awards by El Mundo

ICON Multimedia has been awarded the Iberaval Prize for Best ICT Project at the Innovators Awards presented by El Mundo de Castilla y León. With a 30-year trajectory dedicated to software manufacturing, ICON Multimedia has been recognized for its outstanding innovation in the sector.

The jury particularly highlighted Mirandda, the intelligent mirror developed by ICON Multimedia that has revolutionized the shopping experience in fitting rooms. This proprietary development combines advanced technology with an intuitive design to offer users a unique interaction and significantly enhance their shopping experience.

The award ceremony took place on June 12. This recognition underscores ICON Multimedia’s ongoing commitment to excellence and innovation in developing Digital Signage solutions that transform the industry and improve consumers’ lives.

How to transform digital innovation into sustainability through Digital Signage in corporate environments?

In an increasingly environmentally conscious world, companies are seeking innovative ways to reduce their ecological footprint. But, how can digital signage help improve sustainability in a corporate environment?

In this article, we will delve into how DENEVA offers eco-friendly and innovative solutions to maximize value in corporate entities.

Benefits of promoting sustainability in the company through Digital Signage:

1. Energy Optimization: With DENEVA, you can easily schedule your screens to turn on and off at specific times. This not only helps reduce energy consumption but also extends the lifespan of your devices, resulting in less electronic waste.

2. Paper Reduction: By incorporating digital signage in the corporate environment, you can digitally share important information, from event announcements, special schedules, welcome messages to employees and visitors, to sustainability policies.

Furthermore, the current trend of using electronic ink monitors can provide a comfortable, glare-free viewing experience, making it ideal for corporate environments where message rotation isn’t as high as in other sectors like retail. These devices efficiently replace printed posters. With the assistance and integration of software compatible with these screens, such as DENEVA, you can easily customize content to fit your audience’s specific needs, thus providing a superior and more engaging user experience.

3. Promotion of Sustainable Practices: Use your digital screens to educate employees and visitors about sustainable practices. Share tips on recycling, water and energy conservation, and even promote the use of public transportation or bicycles.

Advanced Analytics Tools for calculating the environmental footprint

The use of an optimal content manager that effectively adapts to the client’s needs can be of great help to internal communication managers. DENEVA offers advanced analytics tools that allow you to track the performance of your digital signage campaigns. Furthermore, there is the ability to understand the performance of different devices to assess their consumption, thus maximizing the environmental impact across all workplaces.

DENEVA, your technological partner for enhancing corporate sustainability

Corporate sustainability is more than just a trend; it’s a responsibility that all companies must embrace. With DENEVA’s digital signage software, you can not only enhance operational efficiency and user experience but also do your part to protect the environment. Join the sustainability movement with DENEVA today!

DENEVA marks the countdown to the 2024 Goya Awards

The City Council of Valladolid, in collaboration with DENEVA, ICON Multimedia’s Digital Signage software, has heightened anticipation for the Goya Awards, scheduled for February 10th in the city, through the installation of two giant screens powered by the advanced technology of their digital signage software.

Since last week, these striking screens deployed in strategic points around the city synchronize the days, minutes, and seconds remaining until the start of the prestigious Spanish film awards. Driven by DENEVA’s Digital Signage software, the screens not only provide an accurate countdown but also feature relevant content related to pre-ceremony activities and highlight the nominated films.

One of the screens has been strategically placed on the façade of the City Council, aiming to engage the Valladolid community in the various activities surrounding this significant cinematic event. The second screen, located at the train station, serves as a warm welcome to visitors arriving in the city to enjoy the event.

The highlight of this initiative is DENEVA’s software’s ability to efficiently and dynamically manage real-time content, providing an interactive and immersive experience for viewers. In addition to the countdown, the screens display detailed information about pre-Goya activities and offer exclusive views of the nominated films.

In an effort to elevate the Goya experience to the next level, the screens will not only serve as a constant visual reminder but also broadcast the gala live, giving viewers a unique opportunity to participate in this exciting event from various points in the city.

DENEVA arrives at ISE 2024 to transform the visual experience

DENEVA, digital signage software manufacturer, is delighted to announce its participation in the Integrated Systems Europe (ISE) 2024, taking place from January 30 to February 2 in Barcelona.

In this edition, DENEVA will dazzle attendees with exclusive presentations of the latest integrations with industry-leading manufacturers. These collaborations enable an extraordinary expansion of the content management platform’s functionalities, providing users with an even richer and more personalized experience.

What Will Be Showcased:

Advanced Features: Discover how new functionalities drive creativity and facilitate content management, enabling the creation of impactful and dynamic advertising campaigns.

Integrations with Leading Manufacturers: Explore strategic integrations with industry leaders, providing users access to cutting-edge tools for content management.

Immersive Experiences: Immerse yourself in practical demonstrations of how DENEVA’s latest updates enable the creation of engaging and memorable visual experiences.

Real-Time Data Analytics: Learn how DENEVA’s platform leverages advanced analytics to provide valuable insights into campaign performance, enabling more informed decision-making.

Interact with the Experts: Visitors will have the opportunity to interact directly with DENEVA’s team of experts, who will be available to answer questions and provide personalized guidance on how to make the most of the platform’s new capabilities.

DENEVA extends a warm invitation to audiovisual integrators to join the booth and explore collaboration opportunities.

Details of DENEVA’s Booth at ISE 2024:

Date: January 30 – February 2, 2024

Location: 6H200, Fira Barcelona

ICON Multimedia presents its advanced digital communication solutions for railway operators at Rail Live 2023

ICON Multimedia is participating as an exhibitor in the upcoming edition of Rail Live, a leading railway event taking place from November 29 to December 1 at IFEMA, Madrid. As a prominent company in the development of technological solutions for Smart cities, ICON Multimedia will showcase its revamped DENEVA platform at Rail Live, a software for digital signage and Passenger Information System designed to revolutionize the experience for railway operators in the era of digitization.

In an effort to address the emerging needs of the railway industry, ICON Multimedia will focus on the digitization of stations with solutions that enhance connectivity and operational efficiency. The company will showcase its latest innovations for connected stations, offering tools that optimize real-time information management and advertising exploitation, thereby improving passenger experience and operational efficiency.

One of the standout features that DENEVA will present at Rail Live is its new “green signage” range. With a strong commitment to sustainability, the company aims to align its technology with environmental goals, proposing solutions that minimize environmental impact and promote more responsible practices.

DENEVA, the flagship platform of ICON Multimedia, stands as the backbone of these innovative solutions. DENEVA’s versatility allows seamless integration with existing systems, providing an intuitive interface and centralized management for the effective implementation of Passenger Information System and digital advertising strategies.

Attendees at Rail Live can explore DENEVA’s solutions firsthand at IFEMA, Hall 4, Booth D102, throughout the event. For more information about the company’s solutions, visit www.denevatransit.com.

DENEVA at the Dahua Partner Day in Ibiza

We are pleased to announce that DENEVA will be present at the highly anticipated Dahua Partner Day event, which will take place on October 17th on the beautiful island of Ibiza. We invite you to join us at this exciting gathering and visit our booth. We will be delighted to welcome you!

This event represents a unique opportunity to learn about the joint solution from Dahua and DENEVA. Discover how our collaboration is driving innovation in the world of security and technology.

The facial recognition and license plate recognition solution that combines Dahua’s advanced security camera technology with the powerful DENEVA digital signage software represents an innovative and effective way to personalize the user experience. This combination not only enables precise facial and license plate identification but also the ability to adapt content in real-time based on the data obtained. This achieves a smoother and more relevant interaction between people and the presented information, enhancing efficiency and security in various environments, from retail stores to public and corporate spaces. This cutting-edge solution redefines the way we interact with technology, providing a personalized and efficient experience for both users and businesses alike.

Dahua Partner Day is an annual event that brings together the community of business partners, customers, and technological partners of Dahua. In its fifth edition, this year’s focus will be on key topics such as cybersecurity, operational efficiency, and security in retail, smart cities, and artificial intelligence, among others.

That’s why Dahua Partner Day has become a must-attend event, not only for technological partners but also for system integrators, end-users, and organizations interested in cutting-edge technology and security. And, as always, DENEVA will be there to share our latest innovations in content management and digital communication solutions.

We look forward to seeing you at Dahua Partner Day in Ibiza and sharing our exciting news and cutting-edge technological solutions with you!

ICON Multimedia nominated at Industry Awards

ICON Multimedia has been nominated as the “Best ICT Company” at the prestigious Industry Awards presented by the distinguished organization IngenierosVA. This recognition is a testament to ICON Multimedia’s dedication and commitment to excellence in the field of information and communication technologies.

The Industry Awards highlight and celebrate outstanding achievements in various sectors of the industry in Castilla y León. The category of “Best ICT Company” recognizes organizations that have demonstrated exceptional leadership, technological innovation, and significant contributions to the information and communication technology sector.

The award ceremony will take place on October 26th at the Miguel Delibes Cultural Center in Valladolid, an iconic venue that serves as a fitting stage to honor industry leaders. ICON Multimedia eagerly looks forward to the ceremony and is grateful for this prominent nomination.

How to improve engagement through Digital Signage?

Do you want to captivate your customers and enhance their experience with digital signage? You’re in the right place. In this article, we will show you how to improve engagement through Digital Signage, especially in the retail environment.

The importance of engagement in digital signage

Engagement, in terms of Digital Signage, translates to your content’s ability to connect with the target audience, impact them, and hold their attention. But why is it crucial in the retail environment?

In the competitive world of retail, every second counts. Shoppers are bombarded with a large amount of visual stimuli, making capturing their attention crucial. This is where the choice of great Digital Signage software comes into play, capable of creating immersive visual experiences that boost user engagement.

Strategies to enhance engagement

Relevant Content: The first step is to create relevant content. With DENEVA, you can personalize messages, offers, and promotions in real-time. This means you can tailor your content to meet the specific needs of your audience at that moment. Personalization is the key to maintaining interest!
Interactivity: Interaction is essential. DENEVA allows the integration of interactive elements, such as touch screens or QR codes, which engage customers and encourage them to explore further. By doing so, exposure time is increased, and the likelihood of conversion rises.
Advanced Analytics: To improve, you need to measure. DENEVA provides advanced analytics tools that allow you to track the performance of your campaigns. This provides valuable insights into what works and what doesn’t, enabling you to adjust your strategy effectively.

Building customer loyalty with digital signage

Loyalty is the holy grail in retail. DENEVA helps you build long-term relationships with your customers. By providing relevant content and exceptional experiences, end-users will remember your brand and return.

Therefore, to enhance engagement through Digital Signage in retail, you need a reliable ally. DENEVA is your answer. Its ability to deliver relevant content, interactivity, and advanced analytics makes it the perfect choice for integrators looking to captivate their end customers.

In summary, success in the world of digital signage depends on your ability to attract and retain your audience. DENEVA, our Digital Signage software, provides you with the necessary tools to achieve this. Don’t miss the opportunity to maximize engagement and loyalty in retail. Trust in DENEVA and stand out in the world of Digital Signage!

Ready to take your Digital Signage strategy to the next level? Contact us today and discover how DENEVA can transform your approach to digital signage.

DENEVA, finalist at the AV Awards in the Digital Signage Category

DENEVA has been selected, for the second consecutive year, as a finalist in the prestigious category of “Best Digital Signage Technology” at the AV Awards.

The AV Awards, one of the most prominent events in the audiovisual industry, recognize excellence and innovation in technology, design, and experience in the world of audiovisual integration. The DENEVA team is thrilled to have been chosen as a finalist in this highly competitive category, reflecting the company’s ongoing commitment to delivering cutting-edge digital signage solutions.

DENEVA’s software platform has caught the attention of the AV Awards jury due to its revolutionary approach to managing and deploying digital content across a wide variety of devices and screens. The platform not only offers a stunning visual experience but also provides exceptional control to users for dynamically customizing and adapting their content.

The winners of the 2023 AV Awards will be announced at a ceremony to be held on November 3rd in London. DENEVA is eagerly looking forward to the opportunity to join other industry leaders and pioneers at this special occasion to celebrate achievements in the world of audiovisual technology and digital signage.