ICON Multimedia’s Advanced Solutions for Transportation at InnoTrans 2024

ICON Multimedia will once again participate in InnoTrans 2024, the world’s leading railway sector trade fair, which will be held from September 24 to 27 in Berlin. During these days, attendees will have the opportunity to experience firsthand the latest innovations of the advanced Passenger Information System (PIS) and digital signage solution, DENEVA.

The ICON Multimedia team will demonstrate how the new functionalities of the PIS are revolutionizing the way railway operators manage and distribute real-time information to passengers. Thanks to the integration of cutting-edge technologies, travelers can access accurate and up-to-date information on schedules, connections, delays, and service announcements, significantly improving the travel experience.

In addition, ICON Multimedia’s digital signage solution has been optimized to deliver dynamic and personalized content in stations and trains. Attendees will discover how DENEVA facilitates centralized and flexible screen management, allowing operators to quickly adapt to the needs of both the operator and the public.

InnoTrans 2024 will be the perfect platform for visitors to explore up close the solutions that are transforming mobility and communication in the railway sector.

We look forward to seeing you at Hall 22, Stand 700 (Mafex).

The Digital Signage Project of Brittany Ferries by DENEVA awarded at the AV Integration Awards 2024

The renowned AV Integration Audiovisual sector publication has awarded DENEVA the Best Digital Signage Project Award for their work with Brittany Ferries at the prestigious AV Integration Awards 2024.

The jury selected this Brittany Ferries project as the winner due to its outstanding technical complexity and the challenges overcome in implementing digital signage in a maritime environment where connectivity is intermittent or even non-existent. The flexibility and robustness of DENEVA’s software were key factors in this recognition, demonstrating its ability to adapt to diverse customer requirements.

Beyond traditional signage implementation, this project has developed advanced functionalities such as Infokioks and Accommodation Object, significantly enhancing the passenger experience at sea. These innovations not only facilitate onboard communication but also provide crucial information and interactive services that enrich travelers’ stay.

This award reaffirms ICON Multimedia’s commitment to excellence and innovation in the field of Digital Signage, highlighting DENEVA’s ability to deliver advanced and adaptable technological solutions in the most challenging environments.

‘Digitaxi’, the Revolution of Taxi Advertising with DENEVA

Madrid becomes the first site of an innovative project in the urban transport advertising sector. The companies Gran Pantalla and Screensor Tech have pioneered the digitalization of transport with DigiTaxi, a new advertising medium that incorporates digital screens inside taxis. Equipped with the advanced DENEVA software, these screens are revolutionizing the user experience by offering segmented and geolocated advertising through Artificial Intelligence and Big Data technologies.

This software not only ensures high attention from passengers through personalized advertising content, but also collects precise data through audience measurement to profile targets, always respecting passenger privacy.

The initial deployment began successfully in June in Madrid, with the installation of the first units in strategically selected taxi fleets. Positive results have led to plans to expand to major cities in Spain, aiming to reach more than 600 screens in the coming months.

For Gran Pantalla, this evolution in the advertising offer is essential. Much of its assets are digital, and with this new model in a premium location like taxis, they can personalize content and connect more effectively with their advertisers’ customers, offering an experience tailored to the audience type.

This project is a collaboration between Gran Pantalla, responsible for managing advertising spaces, Screensor Tech, which manages the global implementation of the solution, and DENEVA, which provides the software for content management and audience measurement.

The digitalization of taxis in Madrid represents a unique opportunity to maximize the potential of advertising spaces in urban transport. Thanks to precise audience measurement and optimized segmentation, more effective and targeted campaigns can be offered.

With this initiative, these technological partners reaffirm their commitment to innovation in the field of Digital Signage applied to transport, using audience measurement, Big Data, and Artificial Intelligence to offer advanced technological solutions. Advertising in urban transport is undergoing an unprecedented transformation, positioning itself at the forefront of this change and making the future of advertising a tangible reality.

DENEVA PIDS on Tel Aviv’s Green Line Tram

ICON Multimedia has been awarded the contract to implement its DENEVA Passenger Information Display System (PIDS) on the Tel Aviv Metropolitan Tram’s Green Line, managed by the Metropolitan Mass Transit System Ltd (NTA). This project, carried out in collaboration with Alstom, will significantly enhance passenger experience through cutting-edge technological solutions.

The centralized communication solution will be integrated into various LED display formats placed on platforms, lobbies, and in videowall formats across the 62 stations of the Green Line, which will span 39 kilometers and connect various key areas of Tel Aviv. This will ensure that passengers receive clear and real-time information about tram schedules, service announcements, and other important communications. The line is expected to open in the first half of 2027.

One of the major challenges of this project is the integration of DENEVA with the subsystems of the Israeli Ministry of Transport (MOT), along with the centralized PA system. These integrations are crucial to ensure that the information provided to passengers is accurate, timely and secure. Additionally, they will contribute to the vision of a more connected city by improving connectivity between different modes of transport such as buses and trains. This will not only optimize travel times but also enhance urban mobility. Close collaboration between ICON Multimedia, Alstom, and the Israeli Ministry of Transport will be essential to overcome these challenges and deliver an integrated and efficient public transport system.

ICON Multimedia awarded at the Innovators awards by El Mundo

ICON Multimedia has been awarded the Iberaval Prize for Best ICT Project at the Innovators Awards presented by El Mundo de Castilla y León. With a 30-year trajectory dedicated to software manufacturing, ICON Multimedia has been recognized for its outstanding innovation in the sector.

The jury particularly highlighted Mirandda, the intelligent mirror developed by ICON Multimedia that has revolutionized the shopping experience in fitting rooms. This proprietary development combines advanced technology with an intuitive design to offer users a unique interaction and significantly enhance their shopping experience.

The award ceremony took place on June 12. This recognition underscores ICON Multimedia’s ongoing commitment to excellence and innovation in developing Digital Signage solutions that transform the industry and improve consumers’ lives.

How to transform digital innovation into sustainability through Digital Signage in corporate environments?

In an increasingly environmentally conscious world, companies are seeking innovative ways to reduce their ecological footprint. But, how can digital signage help improve sustainability in a corporate environment?

In this article, we will delve into how DENEVA offers eco-friendly and innovative solutions to maximize value in corporate entities.

In an increasingly environmentally conscious world, companies are seeking innovative ways to reduce their ecological footprint. But, how can digital signage help improve sustainability in a corporate environment?

In this article, we will delve into how DENEVA offers eco-friendly and innovative solutions to maximize value in corporate entities.

Benefits of promoting sustainability in the company through Digital Signage:

1. Energy Optimization: With DENEVA, you can easily schedule your screens to turn on and off at specific times. This not only helps reduce energy consumption but also extends the lifespan of your devices, resulting in less electronic waste.

2. Paper Reduction: By incorporating digital signage in the corporate environment, you can digitally share important information, from event announcements, special schedules, welcome messages to employees and visitors, to sustainability policies.

Furthermore, the current trend of using electronic ink monitors can provide a comfortable, glare-free viewing experience, making it ideal for corporate environments where message rotation isn’t as high as in other sectors like retail. These devices efficiently replace printed posters. With the assistance and integration of software compatible with these screens, such as DENEVA, you can easily customize content to fit your audience’s specific needs, thus providing a superior and more engaging user experience.

3. Promotion of Sustainable Practices: Use your digital screens to educate employees and visitors about sustainable practices. Share tips on recycling, water and energy conservation, and even promote the use of public transportation or bicycles.

Advanced Analytics Tools for calculating the environmental footprint

The use of an optimal content manager that effectively adapts to the client’s needs can be of great help to internal communication managers. DENEVA offers advanced analytics tools that allow you to track the performance of your digital signage campaigns. Furthermore, there is the ability to understand the performance of different devices to assess their consumption, thus maximizing the environmental impact across all workplaces.

DENEVA, your technological partner for enhancing corporate sustainability

Corporate sustainability is more than just a trend; it’s a responsibility that all companies must embrace. With DENEVA’s digital signage software, you can not only enhance operational efficiency and user experience but also do your part to protect the environment. Join the sustainability movement with DENEVA today!

DENEVA marks the countdown to the 2024 Goya Awards

The City Council of Valladolid, in collaboration with DENEVA, ICON Multimedia’s Digital Signage software, has heightened anticipation for the Goya Awards, scheduled for February 10th in the city, through the installation of two giant screens powered by the advanced technology of their digital signage software.

Since last week, these striking screens deployed in strategic points around the city synchronize the days, minutes, and seconds remaining until the start of the prestigious Spanish film awards. Driven by DENEVA’s Digital Signage software, the screens not only provide an accurate countdown but also feature relevant content related to pre-ceremony activities and highlight the nominated films.

One of the screens has been strategically placed on the façade of the City Council, aiming to engage the Valladolid community in the various activities surrounding this significant cinematic event. The second screen, located at the train station, serves as a warm welcome to visitors arriving in the city to enjoy the event.

The highlight of this initiative is DENEVA’s software’s ability to efficiently and dynamically manage real-time content, providing an interactive and immersive experience for viewers. In addition to the countdown, the screens display detailed information about pre-Goya activities and offer exclusive views of the nominated films.

In an effort to elevate the Goya experience to the next level, the screens will not only serve as a constant visual reminder but also broadcast the gala live, giving viewers a unique opportunity to participate in this exciting event from various points in the city.

DENEVA arrives at ISE 2024 to transform the visual experience

DENEVA, digital signage software manufacturer, is delighted to announce its participation in the Integrated Systems Europe (ISE) 2024, taking place from January 30 to February 2 in Barcelona.

In this edition, DENEVA will dazzle attendees with exclusive presentations of the latest integrations with industry-leading manufacturers. These collaborations enable an extraordinary expansion of the content management platform’s functionalities, providing users with an even richer and more personalized experience.

What Will Be Showcased:

Advanced Features: Discover how new functionalities drive creativity and facilitate content management, enabling the creation of impactful and dynamic advertising campaigns.

Integrations with Leading Manufacturers: Explore strategic integrations with industry leaders, providing users access to cutting-edge tools for content management.

Immersive Experiences: Immerse yourself in practical demonstrations of how DENEVA’s latest updates enable the creation of engaging and memorable visual experiences.

Real-Time Data Analytics: Learn how DENEVA’s platform leverages advanced analytics to provide valuable insights into campaign performance, enabling more informed decision-making.

Interact with the Experts: Visitors will have the opportunity to interact directly with DENEVA’s team of experts, who will be available to answer questions and provide personalized guidance on how to make the most of the platform’s new capabilities.

DENEVA extends a warm invitation to audiovisual integrators to join the booth and explore collaboration opportunities.

Details of DENEVA’s Booth at ISE 2024:

Date: January 30 – February 2, 2024

Location: 6H200, Fira Barcelona

ICON Multimedia presents its advanced digital communication solutions for railway operators at Rail Live 2023

ICON Multimedia is participating as an exhibitor in the upcoming edition of Rail Live, a leading railway event taking place from November 29 to December 1 at IFEMA, Madrid. As a prominent company in the development of technological solutions for Smart cities, ICON Multimedia will showcase its revamped DENEVA platform at Rail Live, a software for digital signage and Passenger Information System designed to revolutionize the experience for railway operators in the era of digitization.

In an effort to address the emerging needs of the railway industry, ICON Multimedia will focus on the digitization of stations with solutions that enhance connectivity and operational efficiency. The company will showcase its latest innovations for connected stations, offering tools that optimize real-time information management and advertising exploitation, thereby improving passenger experience and operational efficiency.

One of the standout features that DENEVA will present at Rail Live is its new “green signage” range. With a strong commitment to sustainability, the company aims to align its technology with environmental goals, proposing solutions that minimize environmental impact and promote more responsible practices.

DENEVA, the flagship platform of ICON Multimedia, stands as the backbone of these innovative solutions. DENEVA’s versatility allows seamless integration with existing systems, providing an intuitive interface and centralized management for the effective implementation of Passenger Information System and digital advertising strategies.

Attendees at Rail Live can explore DENEVA’s solutions firsthand at IFEMA, Hall 4, Booth D102, throughout the event. For more information about the company’s solutions, visit www.denevatransit.com.

DENEVA at the Dahua Partner Day in Ibiza

We are pleased to announce that DENEVA will be present at the highly anticipated Dahua Partner Day event, which will take place on October 17th on the beautiful island of Ibiza. We invite you to join us at this exciting gathering and visit our booth. We will be delighted to welcome you!

This event represents a unique opportunity to learn about the joint solution from Dahua and DENEVA. Discover how our collaboration is driving innovation in the world of security and technology.

The facial recognition and license plate recognition solution that combines Dahua’s advanced security camera technology with the powerful DENEVA digital signage software represents an innovative and effective way to personalize the user experience. This combination not only enables precise facial and license plate identification but also the ability to adapt content in real-time based on the data obtained. This achieves a smoother and more relevant interaction between people and the presented information, enhancing efficiency and security in various environments, from retail stores to public and corporate spaces. This cutting-edge solution redefines the way we interact with technology, providing a personalized and efficient experience for both users and businesses alike.

Dahua Partner Day is an annual event that brings together the community of business partners, customers, and technological partners of Dahua. In its fifth edition, this year’s focus will be on key topics such as cybersecurity, operational efficiency, and security in retail, smart cities, and artificial intelligence, among others.

That’s why Dahua Partner Day has become a must-attend event, not only for technological partners but also for system integrators, end-users, and organizations interested in cutting-edge technology and security. And, as always, DENEVA will be there to share our latest innovations in content management and digital communication solutions.

We look forward to seeing you at Dahua Partner Day in Ibiza and sharing our exciting news and cutting-edge technological solutions with you!